34. Sagamore Spirit Returns - Chad Albertson & Brett Bauer
Chad Albertson and Brett Bauer of Sagamore Spirt
Sagamore Spirit is back on the show. Brett Bauer dropped by with Chad Albertson to talk about Ryeday The 13th and the growth of Maryland rye whiskey. Chad gives a full breakdown of the congruent growth of Sagamore Spirit based on their innovative methods of marketing, sales and experimentation at the distillery. Ryeday The 13th is Sagamore’s novel activation across their markets to celebrate the anniversary of the distillery and Maryland rye whiskey with a cheeky pun (that we love). Catch the next Ryeday The 13th in December.