153. Industry Round Table

Jake, Callum and Wilson are joined by old friends Chris Blatner and Matt Brown, along with a new friend of the business (Gio) Sean Giordano. Gio is a Longtime bartender and former bar manager, and brings a balanced perspective of how whiskey brands can build in bars and restaurants. We throw questions and situations at Gio to see how he’d help build brand loyalty for up and coming distilleries. We also have a few big announcements, including Gio’s new popup.