181. Lew Bryson
Whiskey author, writer Lew Bryson drops by for a special Whisk(e)y Week podcast. Lew shares his three decades worth of knowledge of watching the whiskey industry transform into the predominant international spirits category. His examination of “the purpose of making whiskey” propels our chat about American distilleries growing during the last decade; how marketing has effected the whiskey world in all countries; how distilleries are defining their whiskey on and outside of the label; and so much more.